Flowers Foods (NYSE:FLO) versus Very Good Food (NASDAQ:VGFC) Critical Analysis

Flowers Foods (NYSE:FLO – Get Rating) and Very Good Food (NASDAQ:VGFC – Get Rating) are both consumer staples companies, but which is the superior stock? We will contrast the two companies based on the strength of their analyst recommendations, earnings, valuation, dividends, risk, profitability and institutional ownership.


This table compares Flowers Foods and Very Good Food’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Flowers Foods 4.93% 18.97% 8.18%
Very Good Food N/A N/A N/A

Institutional and Insider Ownership

72.0% of Flowers Foods shares are owned by institutional investors. 11.8% of Flowers Foods shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Earnings & Valuation

This table compares Flowers Foods and Very Good Food’s gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Flowers Foods $4.33 billion 1.23 $206.19 million $1.02 24.58
Very Good Food $9.78 million N/A -$43.53 million N/A N/A

Flowers Foods has higher revenue and earnings than Very Good Food.

Analyst Recommendations

This is a summary of recent recommendations and price targets for Flowers Foods and Very Good Food, as provided by MarketBeat.

Sell ​​Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Flowers Foods 0 One 0 0 2.00
Very Good Food 0 0 0 0 N/A

Flowers Foods presently has a consensus price target of $28.00, indicating a potential upside of 11.69%. Given Flowers Foods’ higher possible upside, equities analysts plainly believe Flowers Foods is more favorable than Very Good Food.


Flowers Foods beats Very Good Food on 8 of the 8 factors compared between the two stocks.

About Flowers Foods (Get Rating)

Flowers Foods, Inc. produces and markets packaged bakery products in the United States. It offers fresh breads, buns, rolls, snack cakes, and tortillas, as well as frozen breads and rolls under the Nature’s Own, Dave’s Killer Bread, Wonder, Canyon Bakehouse, Mrs. Freshley’s, and Tastykake brand names. The company distributes its products through a direct-store-delivery distribution and a warehouse delivery system, as well as operates 46 bakeries comprising 44 owned and two leased. Its customers include mass merchandisers, supermarkets and other retailers, convenience stores, national and regional restaurants, quick-serve chains, retail in-store bakeries, foodservice distributors, food wholesalers, institutions, dollar stores, and vending companies. The company was formerly known as Flowers Industries and changed its name to Flowers Foods, Inc. in 2001. Flowers Foods, Inc. was founded in 1919 and is headquartered in Thomasville, Georgia.

About Very Good Food (Get Rating)

The Very Good Food Company Inc., together with its subsidiaries, designs, develops, produces, distributes, and sells various plant-based cheese, meats, and other food alternatives. The company offers its products through its wholesale and e-commerce stores, and public markets, as well as the Butcher Shop & Restaurant under The Very Good Butchers brand. The company provides plant-based cheese brands comprising Bold Cheddah, a white cheddar style vegan cheese; Cheedah, a medium cheddar style vegan cheese; Dill’ish, a garlic and dill-havarti style vegan cheese; Goud AF, a smoky gouda style vegan cheese; and Pepper Jack, a monterey jack style vegan cheese. It also offers plant-based meat products comprising a line of sausages, steaks, burgers, and meatballs that is gluten-free, soy-free, and Non-GMO verified under Butcher’s Select and The Very Good Butchers brands. The company distributes and sells its products in 10 provinces and three territories in Canada and 50 states in the United States through eCommerce, wholesale, and company owned butcher shops and restaurants operated under Victoria Flagship Store name located in Victoria, Canada. The company was formerly known as The Very Good Butchers Inc. and changed its name to The Very Good Food Company Inc. in October 2019. The Very Good Food Company Inc. was incorporated in 2016 and is headquartered in Vancouver, Canada.

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